OMO Baby – Special Care for Your Baby's Clothes

A baby's skin is remarkable – soft, smooth and with that gorgeous baby smell. It's also delicate and needs protection against becoming dry, itchy or rough.

Even before your baby is born you can help protect that soft skin by washing baby's clothes and linens in new OMO Baby.

Your baby is born 100% new and 100% pure but the same can't be said for new baby clothes. It is recommended to wash new clothes before use to remove any chemicals or dyes present. So part of preparing for your baby's arrival should be laundering all baby clothes, linens, blankets and wraps.

Dematologically tested OMO Baby is designed to leave clothes kind next to your baby's skin and with its gorgeous light talc scent your baby will smell even more delicious!

But every parent knows that even newborns can be very, very messy! With clothes washing quickly becoming a daily, or even more frequent chore, it's important to use a laundry powder designed especially to handle baby messes and stains. OMO Baby contains enzymes and is designed to work hard on common baby stains like spit up, milk residue and pureed fruits and vegetables – all while giving you the great wash you expect from OMO.

Having a new baby is a time of joy, excitement, exhaustion and sometimes worry! All the reading and preparation in the world can't prepare you for the experience of having your baby home with you.

OMO Baby can't help you with the sleepless nights, the worry over if your baby is drinking enough milk, or answer the question “is it a smile or is it gas?”. But we can help when your baby spits up over her clothes, the sheets and her favourite snuggly toy! We can help when you are just about to get into the car and your baby decides to wet through the nappy all over her clothes. And we can help as your baby discovers she loves pureed apple, but is not quite ready to eat pumpkin.

With OMO Baby you get the special cleaning care and the assurance you want when putting clothes next to your baby's skin.